Information
Art Director / Brand Designer
www.hollandamerica.com
In 2024, Holland America Line—one of the largest cruise companies in the United States—hired us to rethink their design direction, typography, and promotional materials across all touchpoints, from digital to print. In collaboration with Deux Vingt video production studio, I led the graphic design for advertising and directed motion design for promotional videos, working closely with motion designers, the creative director, and the brand’s marketing team. I also designed branded items and merchandise for the company’s anniversary celebration. In 2025, I contributed to Holland America Line’s Super Bowl campaign in partnership with the History Channel, designing graphics and directing motion design for the video ad.